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Crunchbase Pro vs Apollo.io

An independent, side-by-side comparison of two Sales Intelligence providers — scores, pricing, company-size fit, and strengths — to help you pick the right one.

Crunchbase Pro vs Apollo.io at a glance

Editorial sub-scores are RankedVendors estimates.

Crunchbase ProApollo.io
Overall score76/10091/100
TierStandardElite
Capability (editorial)7691
Ease of use (editorial)7688
Value (editorial)7290
Best forSmall business, Mid-market, EnterpriseSmall business, Mid-market, Enterprise
Pricing modelQuote-basedQuote-based
Headquarters
Founded

Verdict

Apollo.io is the higher-ranked of the two on RankedVendors (91/100 vs 76/100), but both are credible Sales Intelligence options. Crunchbase Pro fits small business, mid-market, enterprise; Apollo.io fits small business, mid-market, enterprise. Match the shortlist to your size and must-have features, and trial before committing.

Where each one stands out

Crunchbase Pro

Crunchbase Pro supplies prospecting data and buying signals.

Best for: Small business, Mid-market, Enterprise

Read Crunchbase Pro review

Apollo.io

Apollo.io supplies prospecting data and buying signals.

Best for: Small business, Mid-market, Enterprise

Read Apollo.io review

Crunchbase Pro vs Apollo.io — FAQ

Is Crunchbase Pro better than Apollo.io?

On RankedVendors, Apollo.io scores 91/100 versus Crunchbase Pro's 76/100, so Apollo.io ranks higher overall in Sales Intelligence. The right choice still depends on your size, budget, and must-have features — see the breakdown above.

What is the difference between Crunchbase Pro and Apollo.io?

Crunchbase Pro supplies prospecting data and buying signals. Apollo.io supplies prospecting data and buying signals. Both compete in Sales Intelligence; compare their strengths and best-fit company sizes above.

Which is better value, Crunchbase Pro or Apollo.io?

Our editorial value scores put Crunchbase Pro at 72/100 and Apollo.io at 90/100. Crunchbase Pro is Quote-based; Apollo.io is Quote-based. Request quotes from both to compare against your scale.