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Affinity vs Close

An independent, side-by-side comparison of two CRM Software providers — scores, pricing, company-size fit, and strengths — to help you pick the right one.

Affinity vs Close at a glance

Editorial sub-scores are RankedVendors estimates.

AffinityClose
Overall score63/10088/100
TierStandardPremium
Capability (editorial)6287
Ease of use (editorial)6389
Value (editorial)6186
Best forSmall business, Mid-market, EnterpriseSmall business, Mid-market, Enterprise
Pricing modelQuote-basedQuote-based
Headquarters
Founded

Verdict

Close is the higher-ranked of the two on RankedVendors (88/100 vs 63/100), but both are credible CRM Software options. Affinity fits small business, mid-market, enterprise; Close fits small business, mid-market, enterprise. Match the shortlist to your size and must-have features, and trial before committing.

Where each one stands out

Affinity

Affinity is a relationship-intelligence CRM for dealmakers.

Best for: Small business, Mid-market, Enterprise

Read Affinity review

Close

Close is a CRM platform for managing pipeline, contacts, and revenue forecasting.

Best for: Small business, Mid-market, Enterprise

Read Close review

Affinity vs Close — FAQ

Is Affinity better than Close?

On RankedVendors, Close scores 88/100 versus Affinity's 63/100, so Close ranks higher overall in CRM Software. The right choice still depends on your size, budget, and must-have features — see the breakdown above.

What is the difference between Affinity and Close?

Affinity is a relationship-intelligence CRM for dealmakers. Close is a CRM platform for managing pipeline, contacts, and revenue forecasting. Both compete in CRM Software; compare their strengths and best-fit company sizes above.

Which is better value, Affinity or Close?

Our editorial value scores put Affinity at 61/100 and Close at 86/100. Affinity is Quote-based; Close is Quote-based. Request quotes from both to compare against your scale.